Thu, Nov 2, 2023

2023 Best Interactive Video Platforms

2023 Best Interactive Video Platforms

Choosing the right interactive video platform can be as tricky as picking the perfect wine for a meal—it's all about finding the right match.

If you're looking for a platform that not only fits your brand's message but also enhances it with interactive features, you know that not all interactive video platforms are the same. With so many options available, each with its own features and strengths, it can be difficult to make a decision.

In this article, we'll provide a comparison of the best interactive video platforms in the market. From PandaSuite's flexible canvas to Eko's immersive storytelling, you'll discover which platform will take your content from being seen to being experienced.


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PandaSuite is the magic toolbox of interactive content creation, offering unparalleled flexibility and creative freedom.

It's not just a video platform; it's a comprehensive suite that allows for the creation of apps, interactive documents, and, of course, engaging videos.

PandaSuite's differentiation is its broad application scope and the ability to create without any limitation, thanks to its powerful editor PandaSuite Studio and wide range of interactive components. The main use case for PandaSuite is the creation of bespoke interactive experiences that are not confined by format or complexity, enabling creators to bring their most ambitious projects to life.

You can start for free on is an interactive content platform that specializes in creating marketing experiences. It's known for its template library and drag-and-drop interface, adapted for marketers who want to create interactive content quickly and easily without deep technical know-how.

The platform's main feature is its ability to integrate interactive elements directly into marketing campaigns, enhancing user engagement and data collection. The main use case for is to empower marketers to create interactive videos, quizzes, and games that blend into their campaigns, driving user interaction and insights.



Spott allows users to make any element within a video clickable. This platform's differentiation lies in its analytics capabilities, which provide detailed insights into viewer interactions.

With Spott, the focus is on monetization and conversion; it's designed for businesses looking to turn their videos into interactive shopping experiences. The primary use case for Spott is to transform passive video content into an active shopping journey, enabling viewers to purchase products directly through the video.



Eko specializes in branching narratives, offering viewers the chance to choose their own path through a story. This platform focuses on storytelling and viewer choice, making it a good choice for creators looking to craft interactive narratives or educational content.

Eko's main use case is the creation of choose-your-own-adventure style videos, which engage viewers by putting them in the director's seat, leading to increased engagement and time spent with the content.



ThingLink is known for being simple and easy to use. It allows you to turn images and videos into interactive experiences. It's especially popular in education, where it lets creators add information and links to visual content.

ThingLink is designed for educators and businesses who want to create interactive content. Its main purpose is to transform static images and videos into engaging experiences that help with learning and understanding.


As we have explored these platforms, remember that the best interactive video platform is the one that is in line with your vision and allows you to share your stories, promote your products, or educate your audience in the most powerful way. Take the time to think about your requirements, try out the different options, and get ready to enhance your content from being ordinary to truly interactive. With the appropriate platform, your videos will not only be viewed—they will be experienced, engaged with, and remembered.


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